About us - The Mad Foodies

About us

Where the madness began!

Determined to create a nutritious, delicious and convenient meal solution to combat Australia’s rising obesity rates, we turned to the CSIRO Low Carb Diet for insight in 2022.

Inspired, we cooked up a completely new range of ready-made meals that specifically meet the criteria of the CSIRO Low Carb Diet — low on carbs, big on protein, and packed with healthy (unsaturated) fats. With 6 original products and a feature on 7News Australia, we hit the ground running in 2023.

Now stocked nationwide in select, quality stores, we plan to continue to grow The Mad Foodies range, widen our reach, nurture our vibrant foodie community, and continue to help inspire a healthy and happier Australia.

Did you know?

1.3 Million

Australian adults have diabetes

of all Australian adults are overweight or obese

Our Mad Mission

Inspiring a healthier and happier Australia

By providing nutritious, healthy, low-carb ready-made meals that don’t compromise on taste.

Things that matter to us

Scientific Integrity

We prioritise science-backed research to ensure the nutritional quality and health benefits of our meals.

Convenient Quality

We understand the hustle and bustle of modern life. That’s why we offer convenient ready-made meals, with less salt and sugar, allowing busy individuals to enjoy nutritious food on the go.

Flavourful Fun

Our meals are not only delicious but also packed with personality! We infuse fun and informative elements into our brand to engage and educate our customers about the science behind our recipes.

Science-Backed

Learn more about our science-backed ready meals

In crafting our meals, nutrition was our first pillar and led to us developing a range of meals that adhere to the CSIRO Low-Carb Diet. Backed by clinical trials and research, this diet offers a scientifically validated meal plan low in carbs, yet high in protein and healthy fats.